About the Project: Obscura had an established track record with Salesforce before Salesforce Tower opened its doors. Obscura created the well-known CG Waterfall and Redwoods scenes for their lobby at 50 Freemont St., in addition to many others. When Salesforce Tower opened Obscura was asked to create a new CG waterfall that incorporated the new entourage of playful Salesforce characters and branding. 

My Role: Client facing lead for the job, manage creative development and delivery pipeline for the animated content, and onsite installation and testing.